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Post by jakob61907 on Mar 12, 2014 2:00:25 GMT -5
"Pono is about the music," Young said in the video below. "It’s about the people who make the music and the way it sounds to us when we’re in the studio making it. It’s about you hearing what we hear. And that hasn’t happened in a long time. I want to bring back real music. That’s why we’re on Kickstarter. So that everyone who loves music can share in the release of Pono and the launch of the real music experience in the 21st century." The video also features glowing testimonials by Beck, Norah Jones, Rick Rubin, Jack White, Arcade Fire, Anthony Kiedis, Flea, Dave Grohl, Elvis Costello, Beastie Boys’ Mike D, Elton John, Jackson Browne, Dave Matthews, Patti Smith, Kid Rock and Mumford & Sons’ Marcus Mumford. n the video, Young discusses his idea of "underwater listening," comparing a MP3 to listening to music 1,000 feet underwater and a Compact Disc 200 feet underwater. With Warner Music Group converting thousands of albums from its archives to the Pono-friendly 192 kHz and 24-bit sound, Young contends that listening to music at 192kHz is like being above sea level. "This is like rescuing it," he tells Beck later in the video. "It’s an artist-driven movement to take it back." Read more: www.rollingstone.com/music/news/neil-young-recruits-bruce-springsteen-dave-grohl-for-pono-kickstarter-20140311#ixzz2vjJF3dqE
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Post by scott1 on Mar 12, 2014 2:46:57 GMT -5
I thought for a moment there that the thread title said "Neil Young's Porno Music". That would certainly be interesting,
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Post by manic on Mar 12, 2014 3:01:50 GMT -5
Interesting, but all the people in the video if they chipped in would be able to raise the $800,000 they need to get it up and running or whatever, so I don't see why they need Kickstarter tbh. Also, while I'm sure the Pono thing sounds amazing I don't really see whats wrong with CDs and Mp3s, they might not be the best quality sound but they'll do for moving about n that.
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Post by manic on Mar 12, 2014 3:04:27 GMT -5
Had it not been for the fact Neil Young had his name attached then I would have said this was just another fad/cash grab. Since it is Neil I'm behind it though. The man is an absolute fuckin God.
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Post by xo0oo0ox on Mar 12, 2014 3:38:04 GMT -5
IMO, if there's an issue with modern music listening, it's the proliferation of low quality DACs, not low quality audio files. The difference between my laptop's headphone jack and my Apogee One is night and day, but I'd be hard pressed to tell the difference between FLAC and 320 kbps mp3.
And why is this on Kickstarter? If all these artists actually think this is so amazing, they should front the money for it.
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Post by davidjay on Mar 12, 2014 5:50:36 GMT -5
I think the main limitation on the sound quality of modern CDs and downloaded music is the trend for artists to compete for the loudest recording at the expense of musical dynamics. There seems little point in going to higher resolution formats such as 24-bit/96kHz if the same brickwalled mastering techniques continue. If Pono helps encourage a move away from that then I'd definitely support it. That said, it seems we're getting near to a time where a new standard for loudness in broadcast and streamed media will remove most of the incentives for brickwalling music. So it looks like this fits in somewhat with the aim of Pono to improve overall sound quality. Interesting read on this here (available to download as a PDF for 99p). "The End of the Loudness War?", Sound on Sound, February 2014. www.soundonsound.com/sos/feb14/articles/loudness-war.htm
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Post by jakob61907 on Mar 12, 2014 8:03:31 GMT -5
IMO, if there's an issue with modern music listening, it's the proliferation of low quality DACs, not low quality audio files. The difference between my laptop's headphone jack and my Apogee One is night and day, but I'd be hard pressed to tell the difference between FLAC and 320 kbps mp3. And why is this on Kickstarter? If all these artists actually think this is so amazing, they should front the money for it. i think perhaps why you can't tell much difference between a FLAC and an 320 kbps mp3 is because the flac files are just converted from a CD. Its not the raw recording. What pono have done has gotten a few of the major record labels on board to remaster all their discography from the bare raw recordings into the high quality resolution audio flac files. Heres what they have on their website that explains things: The PonoMusic Store uses FLAC (Free Lossless Audio Codec) audio format as its standard, for compatibility, although the PonoPlayer can play most popular high-resolution music formats from other sources. PonoMusic has a quality spectrum, ranging from really good to really great, depending on the quality of the available master recordings: • CD lossless quality recordings: 1411 kbps (44.1 kHz/16 bit) FLAC files • High-resolution recordings: 2304 kbps (48 kHz/24 bit) FLAC files • Higher-resolution recordings: 4608 kbps (96 kHz/24 bit) FLAC files • Ultra-high resolution recordings: 9216 kbps (192 kHz/24 bit) FLAC files
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Post by jakob61907 on Mar 12, 2014 8:19:17 GMT -5
IMO, if there's an issue with modern music listening, it's the proliferation of low quality DACs, not low quality audio files. The difference between my laptop's headphone jack and my Apogee One is night and day, but I'd be hard pressed to tell the difference between FLAC and 320 kbps mp3. And why is this on Kickstarter? If all these artists actually think this is so amazing, they should front the money for it. Also built into Pono im just reading: "The DAC (Digital-to-Analog Converter) chip being used is widely recognized in the audio and engineering community as one of the best sounding DAC chips available today." Can read more at www.ponomusic.com/#faq
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Post by Lennon2217 on Mar 12, 2014 8:38:53 GMT -5
I'm not sure I get the whole kickstarter concept. Neil charges and arm and a leg to attend one of his shows. It's insane. He has the money, you believe in something, front it yourself.
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Post by xo0oo0ox on Mar 12, 2014 9:28:01 GMT -5
IMO, if there's an issue with modern music listening, it's the proliferation of low quality DACs, not low quality audio files. The difference between my laptop's headphone jack and my Apogee One is night and day, but I'd be hard pressed to tell the difference between FLAC and 320 kbps mp3. And why is this on Kickstarter? If all these artists actually think this is so amazing, they should front the money for it. Also built into Pono im just reading: "The DAC (Digital-to-Analog Converter) chip being used is widely recognized in the audio and engineering community as one of the best sounding DAC chips available today." Can read more at www.ponomusic.com/#faqYeah, I understand that. It's probably a great music player. My point was more that it probably sounds just as "amazing" playing normal files.
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Post by Sternumman on Mar 13, 2014 9:50:48 GMT -5
The problem is I don't want to pay $300 for another media player and have to buy all my music over again.
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Post by Lennon2217 on Mar 13, 2014 12:32:42 GMT -5
It sounds like a cool idea but I'm tired of hearing people talk about Pono. I want to actually HEAR music from it. Hopefully a store will allow a listening station. Neil is certainly fighting an up hill battle against millions of music listeners who just don't give a shit about audio quality and the giants Apple corporation. Good luck Uncle Neil.
#GonnaLoseThisFight
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Post by mkoasis on Mar 13, 2014 22:23:10 GMT -5
Neil is certainly fighting an up hill battle against millions of music listeners who just don't give a shit about audio quality and the giants Apple corporation That IS typical Neil though, isn't it? I'm also curious to hear how it sounds but I'm of the generation raised on cassette tapes and songs taped of the radio onto cassettes - so my standardization of aural quality may be a little off. I got into CDs in my teens and records towards my 20s and they sound good to me. But I would be interested in hearing how good my favourite records were really meant to sound. (I'm not one for digital music really anyways, just Oasis live recordings or songs here and there that I like)
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Post by Cast on Mar 13, 2014 22:31:22 GMT -5
All about high audio quality and experiencing music in new ways but Apple just has it under wraps.
Don't really get Beats' approach either. I mean I guess I do. Want to have a playlist for everything and "music is the soundtrack of our lives" but I think the art of music has been just cheapened by this, if that's how we choose to consume most of our music. We often listen to music while multitasking. When's the last time people just sat down maybe had a beer/a bowl, and listened to a record? The nature of all culture is just too fast, too consumptive for us to do this all time. We are all about convenience not quality.
It's a damn shame. I heard that the average person spends 8 seconds looking at a piece of art. I think the same thing has happened to music. It's just background noise to suit a vibe for a lot of people. We don't appreciate it like we did 30 years ago.
Good luck Neil, you'll hopefully find a niche audience.
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Post by Manualex on Mar 13, 2014 23:42:31 GMT -5
All about high audio quality and experiencing music in new ways but Apple just has it under wraps. Don't really get Beats' approach either. I mean I guess I do. Want to have a playlist for everything and "music is the soundtrack of our lives" but I think the art of music has been just cheapened by this, if that's how we choose to consume most of our music. We often listen to music while multitasking. When's the last time people just sat down maybe had a beer/a bowl, and listened to a record? The nature of all culture is just too fast, too consumptive for us to do this all time. We are all about convenience not quality. It's a damn shame. I heard that the average person spends 8 seconds looking at a piece of art. I think the same thing has happened to music. It's just background noise to suit a vibe for a lot of people. We don't appreciate it like we did 30 years ago. Good luck Neil, you'll hopefully find a niche audience. 8,638 Backers $2,809,291 pledged of $800,000 goal 32 days to go I think he has the niche, but is the niche big enough? or will they care in the future? are the questions that will make or break PONO
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Post by Rain on Mar 13, 2014 23:58:14 GMT -5
Neil has been working on this for last couple or few years. I remembered hearing it long time ago. I think it has to be able use on mobile phone in order draw the impact. I do know AUX isn't the ultra sound of choice of audio jacks either.
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Post by GIMH on Mar 14, 2014 17:30:46 GMT -5
All about high audio quality and experiencing music in new ways but Apple just has it under wraps. Don't really get Beats' approach either. I mean I guess I do. Want to have a playlist for everything and "music is the soundtrack of our lives" but I think the art of music has been just cheapened by this, if that's how we choose to consume most of our music. We often listen to music while multitasking. When's the last time people just sat down maybe had a beer/a bowl, and listened to a record? The nature of all culture is just too fast, too consumptive for us to do this all time. We are all about convenience not quality. It's a damn shame. I heard that the average person spends 8 seconds looking at a piece of art. I think the same thing has happened to music. It's just background noise to suit a vibe for a lot of people. We don't appreciate it like we did 30 years ago. Good luck Neil, you'll hopefully find a niche audience. Great post. Last Saturday night my missus went out, kids were upstairs watching films, I had a couple of light refreshments lying on the couch and just chilling to The Beatles & their solo records. Great night all by myself as sad as it sounds, just taking in the sounds.
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Post by NYR on Mar 19, 2014 9:45:09 GMT -5
It sounds like a cool idea but I'm tired of hearing people talk about Pono. I want to actually HEAR music from it. Hopefully a store will allow a listening station. Neil is certainly fighting an up hill battle against millions of music listeners who just don't give a shit about audio quality and the giants Apple corporation. Good luck Uncle Neil. #GonnaLoseThisFight Couldn't agree more. Who would actually want to pay $400 to carry 1000-2000 songs? There's already HDTracks; you can buy or torrent FLAC files online as well. He's ten years too late for this. It could have changed everything had he been able to release this stuff when iPods ruled the world. Now, people listen to their music on smartphones and Spotify. The only reason why he made his Kickstarter goal so quickly is because he's Neil Young. And I sure as shit ain't buying the same albums over and over and over again. Think of how many people have bought Sgt. Pepper's not only on vinyl, but 8-track, cassette tape, CD and then the new CD remaster. Does he honestly expect them to spend ANOTHER $20 or so for the same fucking record? Come on. It's like Pink Floyd reissuing Dark Side every five fucking years.
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Post by Lennon2217 on Jan 7, 2015 12:18:52 GMT -5
Pono is finally out after Neil teasing it for 2+ years. I respect his passion and love for the project but I think it will fail long term. Who needs a separate device to play music? Not me. It's only a matter of time before Apple gets involved and crushes them if they so choose. www.nme.com/news/neil-young/82077
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Post by NYR on Jan 7, 2015 17:14:07 GMT -5
Too little, too late. This should have been released eight years ago.
Everyone is streaming now.
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Post by mystoryisgory on Jan 8, 2015 1:26:55 GMT -5
I hope pono has enough impact on Apple and the large record labels so that they start selling lossless files on the iTunes store. I don't care for the hi-rez audio that it's pushing, but they really need to make CD quality stuff more readily available.
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