It's just music industry chancing. Internet is a better tool for advertisement then radio and tv nowadays. In that way, Beady Eye did a good job i think. They have reached to fanbase successfully didn't they.

I just hope Internet charts will become more important to a bigger public. But the industry wants to hold the puppets close to them, and so they "make" popmusic, and spent lot's of money on airtime, chartpositions etc to hype things up.
Internet is to difficult because it not that much of controlable for them. And selling album copies is there core business.

So give the fans some pieces of the cooky to satisfy them, so they wait for the release, instead of the leak. Good tactics.


But I think The Roller deserves a bit more radio/tv attention anyway. Problem is that it isn't popmusic like Duffy or Maroon 5, that sort of ****, so it won't be played on MTV (and tools like that) that much.

Beady Eye/Oasis is just one of those band nowadays to stablize incomes of record companies. They are in here for a long time and have a good fanbase. They are not "new" or the next big thing anymore, so no need to hype it up i guess...

That's just my explanation ...